Stoke City have unveiled their new Championship crest at the bet365 Stadium. The club's redesigned badge is now on display at the ground, marking a major moment for the Potters as they prepare for the season ahead.
The installation of the updated Stoke identity signals a fresh chapter for the club. Supporters and visitors to bet365 Stadium will now see the new badge on prominent display throughout the ground, replacing the previous crest.
The redesigned badge represents a new era for Stoke City as the Championship outfit gears up for the campaign ahead. The updated branding is a significant visual change for the historic Potters.
With the new Stoke crest now installed at bet365 Stadium, fans will get their first glimpse of the club's fresh identity during matches and visits to the ground. The badge symbolises the next phase of the club's journey this season.